PORTFOLIO - Disc profile
DiSCProfile.com gets a smarter and seamless experience
High Monkey partnered with Personality Profile Solutions to revamp the experience and capabilities of DiSCProfile.com.
DiSC® Profile | Launched 2020
About the client
DiSC® is a personal assessment tool by Personality Profile Solutions (PPS) utilized to enhance teamwork, communication, and workplace productivity. Organizations and facilitators leverage it to drive cultural change and inspire lasting behavioral improvements.
1M+ assessments annually | A Wiley partner | North America based
The challenge
PPS aimed to modernize their DiSCProfile.com website to provide a seamless user experience, integrate robust e-commerce functionalities, and support a multilingual audience. The existing platform needed enhancements in performance, scalability, and maintainability to meet the growing demands of their diverse clientele.
Key challenges
Outdated architecture: The existing website was built on an older platform, limiting performance and scalability.
E-commerce limitations: The site lacked advanced e-commerce features, hindering online sales and user engagement.
Multilingual support: Serving a diverse audience required seamless integration of multiple languages.
Content management: The previous CMS was not user-friendly, making content updates cumbersome.
DiSCprofile.com website in 2017, prior to redesign
Our approach
High Monkey collaborated closely with PPS to redesign DiSCProfile.com, focusing on modernizing the architecture, enhancing user experience, and integrating advanced functionalities to meet the evolving needs of their audience.
Kentico MVC rebuild
Rebuilt the website using the Kentico MVC development model, improving performance, scalability, and maintainability.
Custom layouts and widgets
Developed flexible content models and 'Transformable Widgets' to allow dynamic content display and consistent page structures.
Advanced E-commerce integration
Integrated e-commerce functionalities, including product bundling and a customized guest checkout model, to enhance the online shopping experience.
Multilingual & tax support
Enabled English, French, and Spanish support while implementing Avatax for seamless tax calculations.
Results and impact
The comprehensive redesign of DiSCProfile.com resulted in a modern, user-friendly, and scalable platform that significantly enhanced user engagement, streamlined content management, and expanded PPS's reach in the international market.
Key outcomes
Increased user engagement: Improved site architecture and design led to longer visit durations and lower bounce rates.
Enhanced e-commerce performance: Advanced features contributed to a notable increase in online sales and average order value.
Efficient content updates: The new CMS facilitated quicker and more efficient content management, reducing administrative efforts.
Expanded global reach: Multilingual support attracted a broader audience, increasing international user traffic.
DiSC Profile's current site today
Award winning
In January 2021, the redesigned DiSCProfile.com received the 'Site of the Month' award from Kentico, acknowledging the site's exceptional design, functionality, and user experience.
Check out DiSC Profile's site here.
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