Washington State Board of Community and Technical Colleges
| Launched 2016
SBCTC needed to take their old environment, which was made up of two separate websites and merge them into one user-centered, easy to use website that delivered a consistent message about the value of community and technical colleges for students and the State of Washington.
Project Scope
Scope
The project had an 18-month lifespan. High Monkey provided guidance during a process of evaluating and selecting a Content Management System for SBCTC as well as completing tasks that engaged almost every aspect of High Monkey’s expertise throughout the project including: UX Testing, Card Sorts, and new Information Architecture, Wireframing and Creative Design, and the Site Build for laptop, desktop, and mobile responsive display.
Our Approach
Accessibility & Inclusive Design
We worked with SBCTC to identifiy what information visitors to the sites were looking for. This content was validated for relevance provided the core of the Information Architecture that defined the organization and structure of content on the site based on its priority and ‘findability’ for visitors to the site.
UX & DX Design
High Monkey created wireframes for multiple website pages that provided a visual representation of page layouts, content areas, and navigation structure. This step was followed by an iterative design process that included usability testing to validate the Information Architecture.
Website Design & Build
We began the website build process by creating a ‘build book’ of functional design and specifications for the website. The build process included the creation of landing pages, layout and sub-layout templates, and iterative functional testing throughout the build process. High Monkey created dynamic templates for mobile device access of the website.
Cudos
The Washington State Board for Community and Technical colleges received the gold in the 2016 National Council for Marketing and Public Relations (NCMPR) District 7 Medallion awards in the overall website category! The National Council for Marketing and Public Relations is the leading professional development organization serving two-year college communicators. The medallion award is the only regional competition of its kind that honors excellence exclusively among marketing and PR Professionals at two-year colleges.
Solutions
CMS Implementation
On-Prem or in the Cloud, we install and configure CMS platforms, search tools, and analytics.
3rd Party Integration
We help you leverage existing applications and data via websites or digital workplaces.
Content Strategy
Delivering the right content to the right person at the right time on the right device.
Information Architecture
The IA is a comprehensive site taxonomy that applies to almost all aspects of a user’s experience.
Responsive Design
We build websites that display correctly on mobile devices as well as traditional computers.
User Experience
We take a user-focused process of research, content strategy / IA development, and usability testing.